Sustainable furniture
with a story
A radical rebrand for Dappr Furniture marking a new direction for the brand. Dramatically shifting its target market whilst challenging the perception of consumption and sustainability.
Statement pieces
Dappr Furniture creative stunning statement one of a kind furniture using upcycled commercial aviation parts. From Rolls Royce engine tables, to Veuve Clicquot drinks tables. Each piece is hand picked and hand made with sustainability at the heart of it values. The furniture mixes vintage textures metals, polished alloy forged with contrasting with locally sourced woods and timbers.
Statement, sustainable furniture with a story.
A simplistic identity with a mix of metals and earthy tones.
The identity had to tell this simplistic story; taking old aviation parts and upcycling with sustainable woods to create statement furniture. The mix of typography and italics forges the the two core elements of the brand. Subtle textured backgrounds subtly support the narrative.
The strong beautiful photography showcases the full elegance of each piece of furniture for some stunning campaign imagery.
A cohesive brand identity launch.
Results.
The rebrand was rolled out via a digital campaign with a new e-commerce website built on a WooCommerce Platform. Other work included large format advertising, smaller touchpoint including swing tickets, instructions and brochures alongside tradeshows launch material.
Have a project you'd like to discuss?
Call our team and speak to us on 01638 666432
Email us your brief and we’ll get back to you to discuss.